Case Studies

Her fans will never miss another release

Summer Walker's team sought to improve fan engagement and data collection for her upcoming releases.

min read
May 7, 2024

Summer Walker's team wasn’t satisfied with the data they were getting from other pre-saves and wanted to make sure fans always got her newest release. Use This Strategy Now

The Question❓

Summer Walker and her team were gearing up for a new release and were excited to promote it. They wanted to make sure that when fans got this album, they got everything that came after.

The Idea💡

Symphony had cracked the Forever Save feature, which allows fans to save every upcoming release with one click of a button.                                                                      

Utilizing this one-in-the-industry tool, Summer Walker's team would ensure that her fans would never miss her next release.

The Answer ✅

Utilizing all of Symphony’s pre-save boosts would allow Summer Walker’s team to reach their goal. They were able to collect fan data, including name, email, and location.

They boosted followers! Any fan who pre-saves automatically will follow your streaming service profile.

And lastly, they had the forever save.

The Results 📈

New Fans!

And 3,161 fans who will never miss another Summer Song